Information Hub Noticias, reportajes y artículos
Download insights | World Cup promo in retail and Out Of Home markets
Are retailers still displaying exclusive promotions? And what about the situation in the Out Of Home market? To answer these questions, we sent our European community of Roamlers to 500+ supermarkets, hypermarkets and bars to collect insights.
Out of stock: a major issue in-store
Out-of-stocks are a major issue for manufacturers and retailers. To illustrate this challenge, we studied the Tea Drinks category in nearly 200 French hypermarkets and supermarkets in August.
Infographic | Sustainable Packaging
We asked our large European Roamler community to tell us about their consuming behaviour and preferences when it comes to sustainable packaging.
Understand the implementation of your category on the shelf: the example of energy drinks
The reality of the shelf is sometimes far from the theory of planograms! Find out what key indicators you can measure, in order to better understand the implementation of your category in-store.
Infographic | Hard Discounters
We have asked our European Roamler community of app-users about their hard discounter consumer behaviour, providing you with insights on their shopping motives and preferences.
Alcohol-free beer: 4 insights
Alcohol-free beer is clearly in the spotlight during the Grand Prix. We took a closer look at our data to find out more about the availability of alcohol-free beer and collected 4 striking insights.
Consumer Report - Sustainable Packaging
We have asked our European community of app-users about sustainable packaging, providing you with insights on their intentions and preferences.
Innovations have arrived on shelves!
As every year, our French team have followed 5 innovations and observed that beyond the presence, the quality of execution on the shelf is essential for a successful launch.
Monitoring is improving - every day
In retail execution, a lot is being measured. Often, however, measurements on the shop floor are one-off, while repeated and frequent measuring has many advantages.