A collection of reports, news and studies from industry experts, on how to use Mobile Crowdsourcing to maximise efficiency
Through the eyes of the Crowd
What are the advantages of being part of an on-demand Crowd? We asked some members of our community to give us an insider's perspective on what it means to be a Roamler.
How crowdsourced merchandising improves in-store efficiency
Although merchandising is a key component of the purchase process, much of the investment made in-store often goes to waste. This is where crowdsourced merchandising comes into play bringing along some interesting, innovative benefits.
How to activate a Crowd
Roamlers — users who perform tasks via our app — form the core of Roamler. Keeping the Crowd happy and active is the most important goal of the community managers at Roamler. In this article we share our best practices to make it happen.
Winning the Convenience channel
The growing importance of the convenience channel is fueled by busier lifestyles and changes in the shopper behavior, bringing new opportunities and challenges to manufacturers.
Why crowdsourcing is leading the way towards a sustainable future for companies and people
Although the term has been in use for nearly 15 years, the notion of “crowdsourcing” still seems to generate confusion regarding its purpose, use, and effectiveness for businesses.
Pick n Mix in the UK and Sweden: some comparative insights
Roamler Sweden conducted a task in which Swedish Roamlers were asked to answer some questions about the way in which they consume and relate to Pick n Mix candy.
Chocolate promotions outshine all others in France
hocolate and confectionary brands boasted the most spectacular promotions across the country.